What Happens After the First “Yes” in Sales

A verbal agreement is not a closed deal. The phase after the first "yes" is a minefield of procurement, legal, and internal politics.

Selling Through the Buyer

You are no longer convincing your champion; you are coaching them to convince their own company. They must navigate stakeholders—Legal, Finance, IT—who have the power to stall or kill the deal.

The "Commit" stage is not a waiting game. It is an active sales process.

Closing Execution Playbook

1. Mutual Close Plan: Map out the exact steps and stakeholders needed for signature.
2. Champion's Kit: Provide one-pagers and ROI calculators to arm your advocate.
3. Direct Engagement: Get on the phone with other departments directly to address concerns.

The Takeaway

Reduce your slip rates by treating the "Commit" stage as a critical active process. Turn verbal commitments into predictable revenue with a structured closing playbook.